
Business Development Manager (m/w/d)
In der Weiterbildung zum Business Development Manager lernst du, Wachstumsstrategien zu entwickeln, digitale Geschäftsmodelle zu gestalten und Veränderungsprozesse erfolgreich zu steuern.
Further start dates
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The learning experience of the future for the skills of tomorrow
Learn your way
Tailor your professional development with videos, practical exercises, group sessions, or 1-to-1 coaching.
Learn with excellent support
It is normal to have questions. With our award-winning educational support, you will get answers whenever you need them.
Learn from the best experts
You will learn exclusively from trainers who apply their knowledge in the industry every day.
Learn only relevant content
Your individual learning experience takes your prior knowledge and experience into account.
Learn your way
Tailor your professional development with videos, practical exercises, group work, or 1-to-1 sessions.
Learn with excellent support
It is normal to have questions. With our award-winning educational support, you will get answers whenever you need them.
Learn from the best experts
You will learn exclusively from trainers who apply their knowledge in the industry every day.
Learn only new content
Your individual learning experience takes your prior knowledge and experience into account.

Business Development Manager (m/w/d)
In der Weiterbildung zum Business Development Manager lernst du, Wachstumsstrategien zu entwickeln, digitale Geschäftsmodelle zu gestalten und Veränderungsprozesse erfolgreich zu steuern.
Further start dates
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The training course at a glance
Start and duration
Next start date
Part-time or full-time
850
Lessons
Certificates
Intermediate certificates for each module
Certificate of completion
Learning formats
Online courses
1-to-1 coaching
850
Interactive group courses
Locations
Remote
In-person at over 60 locations
Upon completion
Job search support
Free application coaching
Requirements
- Abgeschlossene Ausbildung und/oder abgeschlossenes Studium oder ersatzweise min. dreijährige Berufserfahrung in einem relevanten Bereich.
- Deutschkenntnisse auf Niveau B2
The learning experience for your future career
Next start date
Learn flexibly at your own pace
Fit your professional development around your daily life. Customise it with videos, practical exercises, group sessions, or 1-to-1 coaching.
You are in good company
Despite all the flexibility, you are not alone. You have plenty of opportunities to connect with others and can contact our award-winning educational support team at any time if you have questions.
Learn the latest content from the industry
You will learn exclusively from trainers who apply their knowledge to real-world projects every day.
Get help with your job search
Through exclusive partnerships with recruitment agencies and application coaching, you have the best chance of being invited to interviews.
Learn the way you want
Tailor your professional development with videos, practical exercises, group sessions, or 1-to-1 coaching.
Learn with excellent support
It’s normal to have questions. With our award-winning educational support, you can get answers whenever you need them.
Learn from the best experts
You will learn exclusively from trainers who apply their knowledge in the industry every day.
Learn only the latest content
Your individual learning experience takes your prior knowledge & experience into account.
What you will learn
Du eignest dir umfassendes Know-how in Business Development, Change Management und Digital Business Modelling an. Dabei vertiefst du dich in Digitale Transformation und KI-Management und gestaltest zukunftsweisende Geschäftsmodelle. Ergänzt wird dein Profil durch praxisnahes Projektmanagement und fundierte Kenntnisse in Unternehmensorganisation und -führung. Mit effektiven Lernmethoden und Prüfungsstrategien bist du optimal auf deine Zertifizierung vorbereitet.
Business Development
- Entwicklung von Geschäftsideen und Businessplan-Erstellung
- Bootstrapping, Kredite und alternative Finanzierung
- Rechtsformen, Standortwahl und Behördengänge
- Versicherungen, Steuern und vorbereitende Buchhaltung
- Aufbau von Marketing- und Vertriebsstrukturen
Change Management
- Grundlagen und Definition von Change Management
- Change Management-Modelle und -Strategien
- Rolle der Führungskräfte im Veränderungsprozess
- Kommunikation und Stakeholder-Management
- Umgang mit Widerstand und nachhaltige Integration
Digital Business Modelling
- Definition und Ziele digitaler Geschäftsmodelle
- UX-Design für erfolgreiche Anwendererlebnisse
- Prototypenentwicklung und User-Bewertung
- Wirtschaftliche Bewertung von Geschäftsmodellen
- DVC-Framework und dominantes Design
Emerging Technologies / Digitale Transformation
- Umwandlung von Daten in wertvolle Assets
- Innovation durch schnelles Experimentieren
- Nutzung und Aktivierung von Kundennetzwerken
- Entwicklung plattformbasierter Geschäftsmodelle
- Die fünf Domänen der digitalen Transformation
KI-Management
- Datenethik, Datenschutz und Risikomanagement
- Entwicklung und Umsetzung einer KI-Strategie
- Auswahl und Bewertung von KI-Technologien
- Implementierung und Steuerung von KI-Projekten
- KI als Treiber neuer Geschäftsmodelle
Lernmethoden & Prüfungsstrategien
- Einsatz effektiver Lese- und Lerntechniken
- Zeitmanagement, Motivation und Zieldefinition
- Gedächtnisstrategien und Lerntransfer
- Prüfungsvorbereitung und Stressbewältigung
- Strategien für sicheres Auftreten in Prüfungen
Projektmanagement Allgemein
- Einführung in traditionelle und agile Modelle
- Projektinitialisierung und -planung
- Steuerung, Kontrolle und Vorgehensmodelle
- Teamentwicklung und Führungskompetenzen
- Kommunikationsmodelle und Konfliktmanagement
Unternehmensorganisation und -führung
- Führungsmodelle, Führungsprozesse und -instrumente
- Aufgaben in Controlling, Rechnungswesen und Personal
- Strategische Planung und Bereichscontrolling
- Aufbauorganisation, Prozessorganisation und Organisationsentwicklung
- Neuere Organisationsformen und People Analytics
How you will learn
Learn using interactive formats that
prepare you for your career
Everyone learns differently. Your learning experience at velpTEC combines various learning formats to be both varied and educationally sound.
Everyone learns differently. That is why your learning experience at velpTEC combines various learning formats to be both varied and educationally sound.
1-1 sessions
You will receive unlimited personal support
from your trainers at any time.
Live workshops
In topic-specific workshops, you will
dive deep into practical subjects.
Remote and on-site
Learn entirely online or at over 60 locations –
whichever you prefer.
Interactive learning content
All learning content has been developed with educational experts and offers a mix of videos, scripts, practical examples, and exercises.

Adapt your learning content to your prior knowledge
Learn new things instead of repeating old ones – you can swap out the content of your training if you already have prior knowledge.
- Abgeschlossene Ausbildung und/oder abgeschlossenes Studium oder ersatzweise min. dreijährige Berufserfahrung in einem relevanten Bereich.
- Deutschkenntnisse auf Niveau B2
Learn new things instead of repeating old ones
Your prior knowledge counts – the training content is individually adapted to you.
We are highly rated on Trustpilot
Thanks to velpTEC, I am experiencing outstanding professional developmentthat fits seamlessly into my daily work routine. I am supported by instructors who provide expert guidance along my journey.
I took a data science course at VelpTEC and am very satisfied with the entire experience. The quality of the learning materials was up-to-date and practical, which helped me to understand and apply the content effectively.
The training at velpTEC impressed me with the relevance and up-to-date nature of its content, which prepared me exceptionally well for my future role as a personnel developer.
I was able to learn a lot of new things that are now really helping me in my new job. It is also very helpful that so many practical examples are shown and worked through, such as case studies from real marketing agencies.
The remote concept is great. It allows for a good work-life balance. It is also very well implemented, with daily group chats and workshops.
Sometimes I spoke with an instructor multiple times in a single day during a course, and they even provided me with tips and materials for the future. I think this on-demand concept is fantastic. It’s like Netflix for professional development.
The onboarding for JavaScript was excellent, and I also really enjoyed diving into the complex topics of AI—especially training neural networks.
I learned a lot, and the technology provided worked perfectly. One advantage of the online course was the flexible scheduling. The staff and instructors were very friendly.
The instructors were always available to answer questions—friendly, patient, and incredibly helpful. I felt very well supported throughout.
The training content was highly relevant and up-to-date, allowing me to expand my knowledge in a targeted way and apply it directly to my daily work.
My experience with velpTEC edutainment was consistently excellent and very positive. I would give both their content offerings and their customer support 5 stars.
The focus on learning by doing was a perfect fit for me, and the support team was always there whenever I needed help or had questions.
What our alumni say about velpTEC:
The focus on learning by doing was a perfect fit for me, and the support team was always there whenever I needed help or had questions.
The onboarding for JavaScript was excellent, and I also really enjoyed diving into the complex topics of AI—especially training neural networks.
The training content was highly relevant and up-to-date, allowing me to expand my knowledge in a targeted way and apply it directly to my daily work.
Get help whenever you need it.
Some topics are easier than others – that’s all part of learning. To help you make progress with challenging subjects, our award-winning educational support is always by your side.


Your career success is our goal
Strong partnerships with
recruitment agencies
velpTEC cooperates with well-known recruitment agencies that will put you forward to their clients once you have completed your further training.
1-to-1 coaching for
your application
In this 1-to-1 coaching, you will learn what HR managers look for. You will prepare for job interviews and salary negotiations.
CV and cover letter
optimisation
First impressions count. Your trainers will help you put the finishing touches to your application documents.

Learn through constant exchange with others
You have plenty of opportunities to share ideas and ask questions – whether in group discussions, the virtual learning space, one-to-one conversations, or workshops.
You also have unlimited access to our award-winning educational support if you ever need quick assistance.

top 500 for best customer service in Germany

Find your dream job faster
with our support
Exclusive partnerships with
recruitment agencies
After you graduate, our partners will proactively put you forward to well-known companies.
1-to-1 coaching for
your application
You will learn exactly what HR managers look for in job interviews and salary negotiations.
CV and cover letter
optimisation
First impressions count. Your trainers will help you put the finishing touches to your application documents.

Starting your learning journey
1. Apply for further training
Find a topic you're passionate about and apply for further training at velpTEC today.
2. Get advice on funding
Our experts will show you how to get the best possible funding for your further training.
3. Your individual offer
Start your learning journey and gain valuable skills in future-oriented topics. Take the next step in your career.
The start of your learning journey
1. Apply for further training
Find a topic you're passionate about and apply for further training at velpTEC today.
2. Get advice on funding
Our experts will show you how to get the best possible funding for your further training.
3. Your individual offer
Start your learning journey and gain valuable skills in future-oriented topics. Take the next step in your career.
Do you have any questions?
Do you have any questions about your application or want to know more about us? No problem! If you can't find the answer to your question in our FAQs, simply send us an email with your query.
How extensive are the training programs in this field?
The scope ranges from short programs of around 3 months, such as the Stakeholder Manager or Agile Project Manager, to longer formats like the Operations Manager, which lasts about 8 months. Further training options such as the Process Automation Manager (approx. 6 months) or the Data-Driven Process Manager (approx. 9 months) show that you can choose the right level of intensity to suit your goals.
How much flexibility do I have in customizing my further education?
Your learning journey with us is flexible and tailored to fit your lifestyle. You can learn online or in a hybrid format, with 24/7 access to materials and personal guidance from our professional trainers. Workshops and group projects reinforce what you’ve learned, while individual support ensures you make steady progress at your own pace. Additionally, our team provides assistance with funding opportunities, entering the job market, and long-term career planning.
What topics are covered, and how practical is the curriculum?
The focus is on project planning, process analysis, automation, quality assurance, and change management. You will learn how to work with digital tools, apply agile methods, and continuously improve workflows. Case studies, practical exercises, and real-world scenarios ensure that you can apply your new skills directly to your professional life.
Why is it worth specializing in Project & Operations?
Projects and workflows are the backbone of any organization. Professionally planning, managing, and digitizing them provides companies with stability and future-readiness. Your prospects are excellent, as professionals with sound project management skills, agile methodologies, and process expertise are in demand across all industries. By specializing, you can actively shape change and establish yourself as a sought-after expert for the long term.
What does the Business Development Management training program look like?
Business Development Management: Responsibilities, Salary, and Professional Development – How to Shape Your Career
As a Business Development Manager, you work on the ongoing development of a company. You analyze markets, identify new business opportunities, and develop strategies to help companies grow. Businesses use business development to enter new countries, drive innovation, and secure their long-term competitiveness.
Start your career path now!
Key topics at a glance
As a Business Development Manager you work on the development of
- products,
- markets,
- and business models.
Ultimately, your goal is to efficiently position the company within its target audience. To do this, you need a solid understanding of markets and business models, as well as data-driven decision-making and digital innovation.
In this training program, you will acquire all the essential skills to
- identify business opportunities,
- develop business models,
- and implement growth strategies.
You will also gain valuable insights into how digital business models intersect with modern tools in data analytics, AI, and project management.
- Developing business ideas and creating business plans
- Financing, funding, and investor strategies
- Marketing strategies and Customer Relationship Management (CRM)
- Sales management and market positioning
- Business model design and digital business models
- Data analytics, data science, and data-driven decision-making
- Artificial intelligence, blockchain, and digital innovation
- Project management tools and strategic change management
What is a Business Development Manager?
A Business Development Manager focuses on strategic development of a company. The focus is on how new business opportunities arise, how markets can be targeted effectively, and how companies can sustainably strengthen their position.
This role goes far beyond traditional sales, combining market insight with an entrepreneurial mindset. Once you have chosen this career path,
- you will analyze market trends in your day-to-day work,
- evaluate potential
- and derive new approaches for growth.
You will work on topics such as new target groups, additional offerings, strategic partnerships or the further development of business models. Equally important is close coordination with management, sales, marketing, and product development, all of which contribute directly to the company's future viability.
Business Development Management: Your responsibilities & typical areas of work
Business development is all about purposefully preparing for and strategically implementing growth. As a result, the Business Development Manager is closely involved in strategic decision-making.
Depending on the industry, the focus is on market development, partnerships, internationalization, or the further development of digital business models.
Typical tasks at a glance:
Market and competitor analysis
- Description: Analyze markets, trends, competitors, and customer needs to identify new business opportunities at an early stage
Identification of growth potential
- Description: Evaluate areas where new target groups, markets, or business segments can be tapped into
Development of new business approaches
- Description: Derive concrete ideas for new offerings, services, or business models from market analyses
Evaluation of business models
- Description: Evaluate which approaches are economically viable and a good fit for the company
Building partnerships
- Description: Develop collaborations with sales partners, technology partners, or other relevant stakeholders
Creating business plans
- Description: Prepare decision-making foundations and structure growth and development projects
Collaboration with internal departments
- Description: Work with sales, marketing, product development, and management to implement strategies
Evaluating internationalization and expansion
- Description: Evaluate which markets, regions, or target groups are viable for expansion
Support for strategic projects
- Description: Support initiatives that contribute to growth, market entry, or new business models
Deriving concrete growth measures
- Description: Ensure that strategic ideas are translated into clear and actionable steps
Start your career path now!
Checklist: Your requirements for starting your career
- Are you interested in how companies tap into new markets and business opportunities?
- Do you enjoy analyzing markets, trends, and competitors?
- Do you enjoy thinking about how products, services, or business models can be further developed?
- Are you drawn to the challenge of translating strategic ideas into concrete growth initiatives?
- Do you enjoy working at the intersection of strategy, sales, marketing, and product development?
- Do you find it easy to identify opportunities and derive new approaches from them?
- Are you interested in digital business models and innovations?
- Do you enjoy collaborating with various teams and partners?
- Can you imagine supporting entrepreneurial decisions with data and analytics?
- Are you curious about understanding new markets, target groups, or business models?
Your professional development: Qualifications for Business Development Managers
The Business Development Management training at velpTEC follows a learning conceptthat is oriented toward your goals. You will receive a personalized learning paththat is tailored to your prior knowledge and learning style.
You will learn online with 24/7 access, use, if you like, a location near you or simply combine both. Furthermore, you can choose to complete your further education full-time or part-time.
Throughout the entire time, we will support you with expert advice and are always here for you. Even after you finish, we are happy to remain your first point of contact.
You can also look forward to a high degree of practical relevance and quality standards of the highest level. The content of the further education program is structured so that you can apply your knowledge directly in workshops, case studies, and projects.
Future-oriented topics such as artificial intelligence, big data, blockchain, sustainability and green tech are fully integrated. Classes are taught by highly qualified instructors designed and supported by a supportive learning environment . Depending on your personal circumstances, funding is available, potentially covering the full cost.
Personalized learning path: Your learning path is tailored to your goals, your prior knowledge, and your preferred way of learning.
Flexible learning: You can learn online, on-site, or in a hybrid format, and choose between full-time or part-time study.
Hands-on learning: Workshops, case studies, and projects ensure direct practical application.
Future-focused topics: Artificial intelligence, big data, blockchain, sustainability, and green tech are core components.
High quality standards: velpTEC operates according to DIN EN ISO 9001:2015 and continuously develops its offerings.
Personal guidance: Individual support and regular feedback accompany you through to graduation.
Funding available: Financial aid such as education vouchers and AZAV-certified programs can cover up to 100% of the costs.
Find out more now!
Your career prospects: Job openings & the business development job market
The field of business development is firmly established across many industries, as companies are constantly seeking new growth opportunities, partnerships, and markets.
Consequently, the demand for business development managers is high.
- On StepStone , there are currently more than 12,600 open job postings for this role in Germany.
- Indeed lists an additional 2,600 relevant positions.
This indicates a broad and active job market, even though the exact figures vary depending on the platform, filters, and search terms used.
The salary prospects are also attractive.
- StepStone reports an average annual salary of approximately €62,100 gross for business development managers in Germany, with a typical range of €53,400 to €73,100.
- Kununu reports an average of €67,700 gross per year for the related job title of Business Development Manager. For senior roles, StepStone reports an average of €77,000 gross per year.
This shows that: As experience and responsibility grow, salaries in business development increase significantly.
Key figures at a glance:
- 12,600+ open positions for Business Development Managers
- approx. €62,100 gross/year average salary
- approx. €67,700 gross/year average for Business Development Managers
- approx. €77,000 gross/year average for Senior Business Development Managers according to StepStone
- Career development paths toward Senior Business Development, Head of Business Development, or related leadership roles
FAQ: Business Development Management
What does a Business Development Manager actually do on a day-to-day basis?
As a Business Development Manager, your day-to-day work focuses primarily on how a company can continue to grow. You analyze markets and competitors, identify new business opportunities, and develop strategies to tap into new target groups or markets.
This also involves collaborating with various departments within the company. You coordinate with sales, marketing, product development, and management, evaluate business ideas, and oversee projects aimed at growth and market development. In this way, you ensure that market opportunities are turned into concrete business approaches.
What is the average salary for a Business Development Manager?
The salary of a Business Development Manager depends heavily on experience, industry, and company size. In Germany, the average annual gross salary typically ranges from approximately 62,000 to 74,000 euros.
With increasing experience or in senior roles, income can rise significantly. Higher salaries are especially possible in large companies or in fast-growing sectors such as technology or fintech.
What are the core responsibilities of a Business Development Manager?
In business development management, you focus on the strategic advancement of a company. This includes analyzing markets, identifying new business opportunities, and developing approaches for growth.
You also work on topics such as partnerships, market entry, or new business models. The goal is to systematically evaluate opportunities and derive concrete measures that strengthen the company in the long term.
How do you become a successful Business Development Manager?
The path to becoming a Business Development Manager usually requires a solid understanding of markets, business models, and corporate strategy. Many professionals come from fields such as marketing, sales, product management, or corporate development and expand their skills in the area of business development.
Structured further training helps you build these skills in a targeted manner. You will learn methods for market analysis, business model development, and the evaluation of business opportunities, allowing you to apply this knowledge directly in practice.
Who is the training at velpTEC suitable for?
The further education program at velpTEC is designed for experienced professionals looking to specifically advance their skills in business development. It is also an excellent choice for career changers, those re-entering the workforce, and anyone aiming to pivot their career toward strategic business development.
This program is particularly well-suited for individuals with a passion for markets, growth, business models, and new business opportunities. Even if you come from a related field—such as sales, marketing, project management, or product development—this training can help you sharpen your expertise and prepare for your next career move.
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